You may have profitable lists - but unless you know what to do with the data, they will remain an untapped resource of potential revenue. With the help of Empyre Media, you will maximize your email conversion rates, increase your long-term gains, and get the most out of your data.

Empyre Media has an exclusive, internal, email management software that allows us to streamline campaign management in a single, intuitive system. It is a one-stop-shop to schedule mailings, track performance, and receive fast, accurate reports in real-time. This means that campaigns will always be at their top performance with the most effective conversion techniques and strategies in play.

Proprietary Technology Empyre Media's state-of-the-art email platform provides tools that manage and deliver your email campaigns quickly and efficiently. You will save on deployment costs associated with manual list management and you will benefit from an integrated system with timely and profitable campaigns.

WhiteListing We leverage our relationships with major ISPs like AOL and Yahoo to whitelist our clients and ensure emails are delivered to your prospects. Whitelisting keeps emails within compliance standards and provides a "pre-approval" from certain networks to ensure safe delivery of your message. Your email will reach a person's inbox and become a potential lead, rather than landing in their junk mail folder never to be seen.

Demographic Targeting Email campaigns can be customized with filtered lists and personalized messages to target your demographic more effectively. Our system allows for multiple filters of subscriber attributes, including geography, income, housing status, education, age, sex, behavioral trends, and previous online activity. With detailed demographics and individual messages, campaign effectiveness is assured.

Testing Emails are tested using A/B comparison tests so you know you are investing your resources wisely. Optimal performance for each list and demographic is achieved through an extensive testing protocol that includes examinations of HTML emails, subject lines, from lines, and calls-to-action for each offer.

Content Scoring Email campaigns are ranked against content scores on popular spam filters to make sure messages will not be blocked. If your campaign score is negative, the campaign is adjusted accordingly until a more favorable score is achieved, and until we know your emails will get through.

Reporting Real-time reports on campaign conversions allow us to assess performance metrics immediately. Our internal reporting is intuitive, fast, and accurate. Up-to-the-minute reports mean we can make adjustments that maximize conversations and increase revenue for the remainder of the campaign.

Automation Recurring campaigns can be automated to drop at specified time intervals that have proven to be successful. Whether your message drops at the same time each week, each day, or once every ten days, we can automate the process. This reduces duplicate manual work and gives an added assurance for timely, effective mailings.

Legal Compliance We take extensive measures to ensure that your mailings are compliant with the latest can-spam regulations. Our compliance experts enforce strict regulatory compliance for email distribution. Updated suppression files in our system are consistently monitored to provide legal protection for all campaigns. All from lines and subject lines are reviewed by our compliance specialists and receive full approval from advertisers prior to launch. We pride ourselves on finding the most effective way to be legally compliant, while still generating outstanding results.

Brand Protection We understand the value of your brand, and we have processes in place to ensure your brand image and equity is not depleted. Our internal monitoring system only allows pre-approved content to be distributed. If an unapproved email or subject line is set up in the system, it will be blocked by our monitors and will not be sent out. Monitor caps are also in place to regulate the volume of emails sent within a specified timeframe, thus preventing a diluted message and protecting brand integrity.